leading isn’t lonely

Step into a space where high-level strategy meets intentional living. Forget the watered-down archetypes — we are a community of women redefining what it means to lead by blending sharp business acumen with the grounded art of modern domesticity.

The Point Woman is built for those who lead with purpose, execute with intention, and embrace the hard work of forging a new path. Grab the reins and join a group of builders dedicated to creating a meaningful business, a purposeful home, and a meaningful life.

Move past the hustle. We build sustainable enterprises grounded in high-level strategy, uncompromising ambition, and a commitment to real impact.
Curate a space that fuels your drive. We embrace the grounded art of modern domesticity, transforming the home into a sanctuary of order and intention.
There is no existing blueprint for the life we are building. Join a group of builders dedicated to doing the hard work of creating something entirely new.

Calm river or lake scene with rocks along the shoreline, dense green trees on either side, and a reflection of the trees on the water's surface.

riding point

Woman wearing a wide-brimmed hat, sunglasses, white tank top, and light jeans leans against a porch wall with trees and a house in the background.

Tell Us More About you here

On a trail outfit, the Point Woman is the leader at the very front of the group. She sets the pace, chooses the safest path, navigates, and acts as the eyes and ears for the rest of the riders behind her.

The Point Woman recognizes and honors her role in the trail outfit as a place of pride but lonely work. The Point Woman Crew brings the country’s top emerging female business leaders together in the Texas Hill Country with a weekend for them - to ground themselves, chart their course and assemble their crew of like minded ladies for the journey ahead.

Feeling ready to make something big, if you could only take one step back to blaze a trail before you? My spot for that is Salado, Texas, and you’ll love our weekend, leaving with an ambitious but exciting to-do list, a dose of courage for the course you’re charting and the knowledge that you’re not going home alone.

what to expect at the point woman crew

Keynotes, breakouts and intimate moments with Point Woman blazing trails in their fields

Lived wisdom and forward direction

Experience the creativity of small town Salado, Texas, while your ideas come to life in our craft workshops

Experiences and joy

A room of women you can practice your pitch with, a group text or two with women who get it and that connection that could lead to the next big thing

The network for your net worth

November 20-22, 2026

Salado, Texas, USA

two nights at Stagecoach Inn est. 1860

three days of workshops, brass tacks and big ideas

free time and family dinners

feeling away from it all

coming back stronger

get your spot

ride with us

A sausage link wrapped in a label that reads 'Salad' and 'Piddlersise,' placed on a metal surface with a perforated grid pattern.

Woman standing outdoors on a porch, wearing sunglasses, a white shirt, and red checkered shorts, holding a paper cup, smiling.

An outdoor backyard patio scene featuring colorful metal chairs, a large tree, a house in the background, and a sign indicating emergency contact information.

A building with stone and siding exterior featuring a Texas flag-themed sign reading 'Welcome to Salado' and 'Salado'. The sign has a blue field with a white star and red and white stripes, mounted on the wall under a roof, with two windows with blinds and cloudy sky above.

We are redefining what it means to lead by blending sharp business acumen with the grounded art of modern domesticity. The Point Woman is built for those who lead with purpose, execute with intention, and embrace the hard work of forging a new path.

Who You’ll See

A woman with long hair wearing sunglasses, a wide-brimmed hat, a tank top, and pants, standing outdoors near a house, holding her hat with her right hand, smiling at the camera.

A woman with long wavy hair sitting on a patterned rug in front of an open door, looking at the camera with a slight smile, in a black-and-white photo.

apply to be a speaker

A smiling woman with dark curly hair, wearing a sleeveless dress and sandals, standing outside a restaurant with a large window and a wooden porch, holding the window frame.